Marketing Manager

Responsibilities:

• Develop strategies and tactics to get the word out about our university and drive qualified traffic to our front door
• Deploy successful marketing campaigns and own their implementation from ideation to execution
• Produce valuable and engaging content for our website and blog that attracts and converts our target groups
• Build strategic relationships and partner with key industry players, agencies and vendors
• Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
• Oversee and approve marketing material, from website banners to hard copy brochures and case studies
• Analyze consumer behavior and adjust email and advertising campaigns accordingly

Requirements

• Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
• Solid knowledge of website analytics tools
• Up-to-date with the latest trends and best practices in online marketing and measurement
• Bachelor’s or Master’s degree (preferable) in Marketing or related field
• Language: Uzbek, Russian and English languages.